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Search Engine Journal - SEO, Search Marketing News and Tutorials
Search Engine Journal is dedicated to producing the latest search news, the best guides and how-tos for the SEO and marketer community.
www.searchenginejournal.com has searchenginejournal.com as domain name.
Character encoding is a type of encoding scheme that assigns a number to each character for digital representation, and it is used to represent a repertoire of characters in textual data computation, storage, and transmission.
UTF-8 is a character encoding of variable widths that is used in electronic communication.
HTTP compression is a feature that can be applied to web servers and clients to maximize transfer speed and bandwidth usage.
The most popular compressions on the web today are Gzip and Brotli.
HTTP Strict Transport Security (HSTS)
HTTP Strict Transport Security is a web security policy that protects websites from man-in-the-middle attacks like protocol downgrades and cookie hijacking.
Content Security Policy (CSP)
The Content Security Policy (CSP) is a computer security standard designed to avoid cross-site scripting (XSS), clickjacking, and other code injection attacks caused by malicious content being executed in the context of a trusted web page.
The Referrer Policy specifies how much referrer information should be included with web requests.
Content Type Options
The X-Content-Type-Options HTTP response header is a server-side marker that indicates that the MIME types advertised in the Content-Type headers should not be modified and should be followed.
The X-Frame-Options HTTP response header can be used to to avoid click-jacking attacks by preventing the content to be included in other websites.
Cross-Site Scripting Protection
When reflected cross-site scripting (XSS) attacks are detected, the HTTP X-XSS-Protection response header in Chrome, Internet Explorer, Safari and old browsers prevents web pages from loading.
PHP is a general-purpose scripting language used for web development.
Facebook is an online social media and social networking service.
Periodic is a white-label scheduling system.
WordPress is a free and open-source content management system written in PHP and paired with a MySQL or MariaDB database. Features include a plugin architecture and a template system.
Google Remarketing Tag is a web tagging library for Google's site measurement, conversion tracking and remarketing products.
Typekit is an online service which offers a subscription library of fonts.
Font Awesome is a font and icon toolkit based on CSS and Less.
Twitter Emoji is a set of open-source emoticons and emojis for Twitter, TweetDeck, and also for Android and iOS versions of the application.
Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update measurement codes and related code fragments collectively known as tags on your website or mobile app.
Nginx is a web server that can also be used as a reverse proxy, load balancer, mail proxy and HTTP cache.
Yoast SEO is a search engine optimisation plugin for WordPress and other platforms.
MySQL is an open-source relational database management system.
YouTube is a video sharing service where users can create their own profile, upload videos, watch, like and comment on other videos.
Google Publisher Tag (GPT) is an ad tagging library for Google Ad Manager which is used to dynamically build ad requests.
Twitter Ads is an advertising platform for Twitter 'microblogging' system.
Prebid is an open-source header bidding wrapper. It forms the core of our Nucleus ad platform, helping maximize revenue and performance for publishers.
Google AdSense is a program run by Google through which website publishers serve advertisements that are targeted to the site content and audience.
Amazon Advertising (formerly AMS or Amazon Marketing Services) is a service that works in a similar way to pay-per-click ads on Google.
Twitter Analytics is a built-in data-tracking platform that shows you insights specific to your Twitter account and activity.
Learn more about Linkedin Insight Tag technology.
Google Analytics is a free web analytics service that tracks and reports website traffic.
Google Ads Conversion Tracking is a free tool that shows you what happens after a customer interacts with your ads.
Facebook Pixel is an analytics tool that allows you to measure the effectiveness of your advertising.
Responsive Web Design
Responsive Web Design (RWD) is a web design approach that ensures web pages look good on a variety of devices and window or screen sizes.